AI Insights · Timothy · June 2024
Q2 2024 Performance of Top Consumer Finance Apps on iOS in the US
An overview of the second quarter performance of leading Consumer Finance applications on iOS in the US, showcasing trends in downloads and active users. Sensor Tower provides a detailed look at how these apps fared during this period.
As the second quarter of 2024 comes to a close, Sensor Tower has compiled data on the performance of top Consumer Finance applications on the iOS platform in the US. Here's a snapshot of how these apps have been trending in terms of downloads and weekly active users.
BBVA Perú saw its downloads fluctuate over the quarter, starting at approximately 3.4K in the first week and peaking at around 3.8K by the end of May. Weekly active users remained relatively stable, with a slight upward trend from about 134K to 141K during the quarter.
Scotiabank Perú experienced a gentle increase in its downloads, beginning the quarter with roughly 2K and climbing to just over 2K by the end of June. Its weekly active users saw a similar trend, starting at around 28K and rising to nearly 29K.
The downloads for Mercado Pago: cuenta digital started at 480 and exhibited a slight decrease and then stabilization, ending the quarter with close to 490 downloads. Weekly active users saw a gradual decline from approximately 9.1K to just over 8.1K.
BBVA Empresas showed more volatility in downloads, with a high of 774 in the third week of April, followed by a dip to a low of 169 in early May, and a rebound to 338 by the end of June. The data for weekly active users was not provided.
Lastly, Splitwise maintained a steady pattern in downloads, hovering around the 200-300 mark throughout the quarter. Revenue for Splitwise showed variability, with a peak of $199 in late April. Weekly active users ranged from approximately 1.2K to 1.4K, indicating consistent engagement with the app.
For more in-depth insights and analysis, visit Sensor Tower to explore the full spectrum of data and trends within the Consumer Finance app category.